Learning Library - 60 Seconds with Achievers Group
2013 Feb | Volume 8, Issue 1: 13 Reasons Why Your Marketing Sucks | ![]() | |
Why is it particularly hard to have really good marketing campaigns? Maybe we need to take a good look at ourselves and what we are doing. There are potentially 13 good reasons why your marketing might suck. I am going to be honest with you. I have probably done business with 180 companies and I have spoken to around 10,000 business owners, but much of the marketing that I see is still rubbish. Everybody wants the silver bullet but no one wants to change. Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari | |||
2013 Feb | Volume 8, Issue 1: 7 Steps to Successful Website Marketing in 2013 | ![]() | |
2012 was a year of many developments for SEO and website marketing. From the Penguin and Panda Google updates to the rise of data visualisation and social media, 2012 was truly a challenging time for SEO. 2013 is shaping up to be an exciting year for those who may have fallen short in their website marketing efforts last year. The new year is the perfect opportunity to position your business online, particularly in the areas of social media, mobile and local search. In this article we provide 7 steps that will help you get on the right track to successful website marketing in 2013! Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat | |||
2013 Feb | Volume 8, Issue 1: 6 Steps to Develop Your Leadership Character | ![]() | |
Trust, integrity, drugs in sport and the election – it’s a leadership issue. This article over simplifies the complexity of human behaviour on purpose, to tease out some thought provoking comments and to poke at the fleshy side of our own behaviour. We hold our leaders to a higher standard then we can live by ourselves. Therefore the best response is to work on our own level of influence and ruefully smile with understanding and compassion at the humanity of the leaders around us. Category : Learning Library - 60 Seconds with Achievers Group - Ingrid Gattari | |||
2013 Feb | Volume 8, Issue 1: Lead Your Business Through Troubled Times | ![]() | |
Winston Churchill once stated It is not enough that we do our best, but we must do what is necessary. As business leaders (and even as parents for that matter) we know that people will follow the example set. Your example! Living in Bundaberg, as you may have seen or heard on the news, right now our city is recovering from devastation, with around 4,000 homes affected and over 350 businesses are in disarray, even those not directly affected by the floods. Category : Learning Library - 60 Seconds with Achievers Group - Yale Morgan | |||
2012 Dec | Volume 7, Issue 11: Growth Through Franchising | ![]() | |
I recently returned from the ‘Growth through Franchising Forum’ in Singapore and it reinforced to me that:
Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine | |||
2012 Dec | Volume 7, Issue 11: Im a nice Customer | ![]() | |
Im a nice customer. You all know me. Im the one who never complains no matter what kind of service I get.
Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari | |||
2012 Dec | Volume 7, Issue 11: Target your most recent website visitors with Google Remarketing | ![]() | |
If you have ever had the eerie feeling that an advert is following you around the web, you are likely a victim of Google remarketing!
Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat | |||
2012 Dec | Volume 7, Issue 11: Five Practical Tools for Great 360 Degree Leadership | ![]() | |
We have the privilege of working with hundreds of businesses across Australia and New Zealand and one thing is absolutely consistent: issues with staff. I have a question for you. Are you the business owner contributing to the problem? You can’t change another person, but what is within your scope to change and grow? Reflect on your leadership with your team over the holiday break and make a note to change just one thing in 2013. Here are some tools to prompt your thinking... Category : Learning Library - 60 Seconds with Achievers Group - Ingrid Gattari | |||
2012 Dec | Volume 7, Issue 11: 5 Reasons Your Staff Don't Do What They Should Do | ![]() | |
Have you ever heard yourself saying – Why won’t my staff do as they should? I’m pulling my hair out here! Well business owners and managers, here are the 5 reasons they don’t:
Category : Learning Library - 60 Seconds with Achievers Group - Yale Morgan | |||
2012 Nov | Volume 7, Issue 10: Out of Disaster | ![]() | |
James Audubon, a famous early American frontiersman, started out in business where he changed locations, partnerships and eventually failed when hard times hit. He was jailed briefly for bankruptcy. Finally he set out to pursue his passion for the American frontier. He was an excellent hunter and artist so he travelled the country drawing birds and wildlife which earned him a place as one of the greatest wildlife artists. Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine | |||