Learning Library - 60 Seconds with Achievers Group

Volume 6, Issue 9: Negotiation and the PROBE Technique

When I became General manager of Harvey Normanís computer division in the 1990ís it was little more than a discount store. I knew that to grow the business we needed to get the big computer brands on board. Brands such as Hewlett Packard, IBM and Apple. The problem was that those suppliers did not want to necessarily be associated with a discount house. They did not want to change the way they did business. Our discount store was little more than a joke to many of the big computer brands at the time.

Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari

Volume 6, Issue 9: (Video) Advice from Steve Jobs on Passion in Business

Steve Jobs believed in passion and persistence in business. Just last year Steve appeared on stage and distilled some profound business wisdom to new entrepreneurs. People say that you have to have a lot of passion for what you do, and it is totally true. If you donít love it, you are going to give up, and thatís what happens to most people. Most sane people will quit!

Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat

Volume 6, Issue 9: A highly effective people manager manages conflict well

As business owners and managers we will be presented with conflict regularly and the inevitable tough conversations ensue. How we manage ourselves through these situations will either add or subtract from our leadership. It will either build confidence in our leadership style or whittle it away. Therefore knowing our preferred style of approaching conflict builds self awareness and, with that understanding, we can grow.

Category : Learning Library - 60 Seconds with Achievers Group - Ingrid Gattari

Volume 6, Issue 8: Connecting

Good customer connection has actually been proven as more important than the value of products or services. Stanford University recently released a study that showed 87% of success in business is based on connection with people, only 13% (yes 13%) on product knowledge. Naturally we canít provide poor products or we will lose what loyalty weíve gained.

Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine

Volume 6, Issue 8: The Ladder of Loyalty - Turning Prospects into Evangelists

Every business owner dreams of maximizing the evangelists for his business. Evangelists are the people who will shout your praises from the roof top and help you in building an ever-expanding loyal customer base, all for free. What more can you ask for? But where do you turn your prospects into evangelists? I say this is not an automatic thing, you need to have systems and process to make the customer experience as that of heaven.

Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari

Volume 6, Issue 8: 24/7 Social Proof - How to achieve a huge increase in customer testimonials online

Your customers rave about your business to their friends, but when it comes to putting fingers to keyboard, testimonials are often difficult to come by. Customer endorsements on your website and social media are crucial in providing 24/7 social proof. In this article, we provide our battle tested strategies for achieving huge success in securing online customer testimonials and endorsements.

Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat

Volume 6, Issue 7: Failing Forward

No-one is exempt Ė we all fail. The key to failing forwards rather than backwards lies in how we handle failures Ė even if they are not of your own making. Ive just finished reading one of John Maxwells latest books Failing Forward*. He asks some great questions Ė If youve failed, are you a failure? Is the past holding your life hostage? Who is this person making these mistakes?

Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine

Volume 6, Issue 7: The Starting Point: Delighting the Customer

You take your car in for service. The service office is immaculately clean and resembles a hotel lobby. The smell of freshly brewed coffee is in the air, and you ask yourself How come I cannot smell any car fumes? The service manager greets you, is well dressed in a neatly pressed shirt and tie, with a name badge. You give him the keys, and he asks you Do, you mind if I go through our 12 Point Service Guarantee? He then places the form in front of you, and points his pen next to each of the guarantees as he explains each one to you.

Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari

Volume 6, Issue 7: How to test a new business idea for free (and fast!)

For many entrepreneurs uncovering a new product, business model or innovation is one of the most exciting things about being in business. This excitement often leads to the over-commitment of resources, time and money on untested ideas. With the Internet, market research no longer needs to be expensive. The search engines are an incredible tool to help us identify trends, interests and profile new business ideas with ease.

Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat

Volume 6, Issue 6: Don't Ignore This Key Slice of your Marketing Pie

Marketing includes many essential elements, but a key slice of the pie, often left till last is: Community. There are so many needs you can end up giving small amounts, or products & services all over the place without a good strategy or results for the charities or your business.

Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine

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