Learning Library - 60 Seconds with Achievers Group

Volume 10, Issue 2: The revolution of crowdfunding in Australia

Crowdfunding sites like Kickstarter have received massive attention in recent years, enabling a large number of people to make a small investment in a project or cause, typically in exchange for rewards. The reward is often early access to the future product or service.

Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat

Volume 10, Issue 2: Communicating With Your Team

Whilst I have written a number of articles on this subject over the past couple of years, itís still an important aspect for any successful business. Yes, your customers or clients are everything, but so is your team. Remember my motto, ďIf youíre not serving the customer, youd better be serving those who are.Ē

Category : Learning Library - 60 Seconds with Achievers Group - Yale Morgan

Volume 10, Issue 1: Never Stop Learning

If you want to lead: Learn. If you want to teach: Prepare. Marlene LeFever, acclaimed creative educator & author, quipped: ďBecoming an effective teacher is simple. You just prepare and prepare until drops of blood appear on your forehead.Ē

Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine

Volume 10, Issue 1: Persuading Customers to Buy

Do you have any idea of your business sales conversion rate? Most business owners do not know this important fact about their business. This is a potential gold mine. But what is a conversion rate?

Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari

Volume 10, Issue 1: Easy ways to create content worth sharing

Brainstorming on writing articles for newsletters, blogs and websites can at times be difficult. Here are some easy ways to create content for your business or social purpose.

Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat

Volume 10, Issue 1: This Year

As we enter the beginning of an exciting new year, I hope you have given time to reflect on 2014. Whilst there may have been challenges and obstacles, itís also important we celebrate the triumphs! If you havenít already, now is the time to be planning 2015 and what opportunities could be.

Category : Learning Library - 60 Seconds with Achievers Group - Yale Morgan

Volume 9, Issue 8: Simple Marketing Clues

Here are some simple clues on marketing that you may be able to implement in your own business: 1. DEVELOP A STRATEGY for your brand or service and then everyone in the company needs to buy into that strategy. 2. FOCUS ON WHAT YOUR MARKETING NEEDS TO ACHIEVE for your business. Be single minded. Donít be distracted by what your competitors are doing or by clever marketing gimmicks. Stick to your strategy.

Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine

Volume 9, Issue 8: Massive Marketerís Tips for Better Print Marketing

Okay, hereís an example of what the massive marketer would consider when it comes to marketing through the print medium. Before starting, do you know why your target audience should choose your product or service over your competitors? Advertisements that look like news stories get a better response. Use a headline that draws attention. Problem solving is a good start.

Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari

Volume 9, Issue 8: HTTPS security is now an SEO ranking signal

Just a few weeks ago Google announced that they are now using HTTPS encryption as a search engine ranking signal. When you visit a website, you can tell if it uses security encryption if the web address begins with https:// rather than http://. The web browser may also show the padlock icon. In an effort to make the Internet more secure, Google is encouraging all websites to switch from HTTP to HTTPS. HTTPS is also often referred to as SSL or TSP. In this short article, we explain more about this change.

Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat

Volume 9, Issue 8: Are you benefitting from YouTube marketing?

YouTube is now the second largest search engine, with Google being number one, of course. It might be handy to know that Google also owns YouTube so I guess it gets a little hand up in the search engine rankings as well. The question is: does your business, a) have a YouTube channel or b) are you using YouTube to market your business?

Category : Learning Library - 60 Seconds with Achievers Group - Yale Morgan

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