Learning Library - 60 Seconds with Achievers Group

Volume 7, Issue 6: The Pillars of Business Success

You should not even think about expanding your business until all the fundamental aspects are working properly. Businesses have four main pillars that need to be in place before it can be expanded. We are going to now discuss what they are and how you can build them.

Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari

Volume 7, Issue 6: Design of Effective Facebook Advertising Campaigns

Facebook advertising is easy to set-up and can be very effective at targeting a niche demographic, when the correct strategy is put in place to maximise your return on investment. In this article I provide a 4-step process to measure and maximise your conversion rate on facebook advertising campaigns. Often, only the advert is considered in the design of a campaign when in fact the design of your facebook landing page is just as important in achieving results.

Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat

Volume 7, Issue 6: People Skills 101

Five sources of conflict that could easily trick you into losing your cool. Read with caution!

Conflict is all around us yet, mostly we are not taught how to effectively and constructively deal with it prior to entering the workforce. Instead we are left to learn the hard way - through experience - which if the relationship goes sour, can be a costly way to learn.

Category : Learning Library - 60 Seconds with Achievers Group - Ingrid Gattari

Volume 7, Issue 6: The Salesperson's Tool Kit

To be a successful salesperson, you have to be competent and confident. This means you have to know the features and benefits or your product or service. But you also have to have self-confidence to be able to communicate this knowledge to your customers.

Category : Learning Library - 60 Seconds with Achievers Group - Yale Morgan

Volume 7, Issue 5: Retail & Business Technology - Part 1

With the rapid changes and innovation in technology and social media, society is changing as well. In business you need to understand how best to use it, or be left behind. You don’t need to be a tech guru, but you have to have a basic understanding of how your business can use technology as a tool that will lift you above your competitors. Have a think how emerging technology could benefit your business - look at some of these examples to stimulate your thinking.

Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine

Volume 7, Issue 5: Don't Put Square Pegs in Round Holes

Do you ever feel that although you have very carefully recruited your team to get the best and brightest people working for you, somehow they are not doing as well as you hoped? Maybe you have them in the wrong job. I am a passionate believer in allowing people to do the things that they are best at. I believe that everyone has a gift and I think true enjoyment, productivity, success and significance comes from doing our gift.

Category : Learning Library - 60 Seconds with Achievers Group - Tony Gattari

Volume 7, Issue 5: Using Google for Business and Search Engine Rankings

Google is a new social network that is rapidly becoming an important player in the social media landscape. Google currently has over 90 million users worldwide and although this is still far from Facebook’s 800 million membership base, comparisons between the two are being made as this new social network gains momentum.

Category : Learning Library - 60 Seconds with Achievers Group - Nick Jerrat

Volume 7, Issue 5: Engage In The Multiplication Factor And Watch Your Business Soar

Most readers will know about the 80/20 rule. It can be applied to any area of our world and provide us with incredibly amazing results. The same rule can be applied when developing our staff. If we identify the staff members who are the key Influences in our organisation we have identified the top 20% of our staff. Developing the top 20% of our staff inextricably links our organisation with the multiplication principle. If you focus your attention on developing your top people they will excel and take their team with them.

Category : Learning Library - 60 Seconds with Achievers Group - Ingrid Gattari

Volume 7, Issue 5: Developing Your Customer Message In Sync

Have you noticed a difference in customer message interpretations of your sales and marketing departments? Marketing is often more focused on product facts and benefits while salespeople are more focused on the relationships and client/customer needs. Salespeople speak the customers language, whereas the people responsible for creating your marketing material often dont!

Category : Learning Library - 60 Seconds with Achievers Group - Yale Morgan

Volume 7, Issue 4: Don't Stay Small

There’s a certain species of fish that when you place them in a tiny aquarium, they stay small. However if you place that same fish in a large body of water, it will grow to its intended size. You and I are the same. If our thinking is influenced by an environment that’s limited and small, we will stay small. If we get around people who think big, dream big and plan big then we will grow to our intended size.

Category : Learning Library - 60 Seconds with Achievers Group - Peter Irvine

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