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When I ask people to describe where they want to be within 3 years, it is easy to say, 10%, 20%, or 30% growth. But this only brings out the normal strategy to try and grow to this level. If someone says that they want to grow from six million to 50 million, I enthusiastically clap, as this is going to require radical thinking and innovation to achieve these types of results. This is where the good ideas and the creative juices start to work.
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